Nigerian International Afrobeats artiste, Ayodeji Ibrahim Balogun popularly known as Wizkid, on Wednesday, signed a Global Brand Ambassadorship deal with Africa’s leading payments technology company, Flutterwave.
The Grammy awards winning singer and songwriter was signed to flag off Send, a remittance solution, aimed to increase remittance flow and uptake to the African continent.
With Big Wiz on the block of Send, the aim to reach the global African diaspora to increase awareness of the affordable and seamless remittance service is presumed achievable.
Speaking on the partnership, the CEO and Founder of Flutterwave, Olugbenga Agboola (GB), said: “Wizkid’s story is that of hard work, resilience, and excellence. The way he constantly represents Africa on the global entertainment stage is something we love. As a leading technology company out of Africa, our values align and we’re excited to have him join us to drive adoption for Send.
Flutterwave and Wizkid share a common belief of showcasing the best of Africa to the world. Send by Flutterwave is the best remittance solution out there by coverage, cost of transactions, and speed. Send represents our over five years of learning, relationship-building, research, and development in cross-border payments. It is also a truly African solution made in Africa by Africans and for the world.”
He went further “We want to create opportunities for Africans everywhere through Send. We hold our vision of creating endless possibilities in Africa close to our heart and we’re excited to work with Wizkid to drive these goals.”
And this is what Wizkid has to say about the deal: “I’m excited to work with Flutterwave in bringing more Africans into the digital economy through Send. We’re building amazing technology in Africa and we’re so proud of the work every technology company is doing to positively shape our continent for future growth. My team and I Send a lot of money across borders every day. Using a solution developed by Africans for our daily payments needs is a thing of pride and efficiency. So, when Flutterwave reached out, it was easy to say yes.
“For someone like me that’s always on the go, Send offers me the opportunity to keep in touch with my responsibilities across all parts of Africa. It doesn’t matter if I am in the UK and want to make payment in South Africa, Ghana, Kenya or Nigeria—all I need to do is Send it.”
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