
Nigerian Afrobeats star Michael Adebayo, known as Ruger, has expressed frustration over the absence of authentic friendships in the Nigerian music industry, citing competition and envy as barriers. In a podcast interview with Zero Conditions on Saturday, June 21, Ruger shared his struggles to form meaningful connections with peers.
Ruger, 25, whose 2025 album Blownboy Ru topped charts, said, āEveryoneās out for themselves; itās hard to find real friends in this game,ā. He referenced strained interactions with unnamed artists, attributing tensions to rivalry over streaming numbers and awards. Ruger, with his own self-made label, Blownboy Records, contrasted his experience with global stars like Wizkid and Burna Boy, who he said offered mentorship.
The comments sparked debate, with some artists like Joeboy defending the industryās camaraderie. Fans linked Rugerās remarks to his 2023 exit from DāPrinceās label, though he denied specific grudges. Analysts note Nigeriaās $2 billion music industry fosters competition, with 500 active artists vying for dominance, per PwC data, highlighting Rugerās call for unity.